TRENDS Research and Advisory has just launched its virtual office in Cairo, as part of an effort to expand its global outreach, achieve its goals as a global knowledge bridge and become a link between regional and international think tanks.
Dr. Mohamed Abdullah Al-Ali, CEO of TRENDS Research and Advisory, headed the inauguration ceremony in the Egyptian capital and said that the virtual office will be a channel of support to the headquarters in Abu Dhabi. It will supply TRENDS head office with research, studies and scientific reports. Moreover, the office shall facilitate the conclusion of scientific partnerships with Egyptian entities, institutions and think tanks. It will coordinate with Egyptian think tanks, universities, serve Arab and global strategic issues. The new office shall communicate with Arab and African academic experts, given the civilizational and cultural weight of Cairo.
Dr. Al-Ali delivered his inauguration remarks in the presence of an audience that included TRENDS heads of sectors and departments, consultants, experts, and the Cairo office team. The office includes a research unit with various expertise who shall work on remote basis using artificial intelligence and new technology.
Dr. Al Ali stressed that the virtual office shall complement the effort of TRENDS Dubai office It is an addition to the series of successes achieved by TRENDS Research and Advisory, which is confirming its global position as a platform for knowledge and scientific research.
TRENDS Center continues to build bridges through which we can advance dialogue with the others and enhance cultural and civilizational exchange with various nations around the world.
The CEO of TRENDS explained that the virtual office in Cairo was chosen because of the cultural and civilizational weight of Egypt. Cairo is a link between Arab and African countries, in addition to its active intellectual centers and research expertise that will enhance the outputs of TRENDS and deliver its balanced research to other parts of the world.
Global Barometer
Mr. Fahad Al Mahri, Head of the Dubai Office Sector, explained the office’s march and said that it is a one-and-a-half-year journey that provided many services to TRENDS Research and Advisory. He said that the Global Barometer Department constitutes the pillar of Dubai Trends office through its work to measure public opinion in several fields.
Al Mahri explained that the Dubai office has carried out 25 field studies through opinion polls, in addition to dozens of special reports and feasibility studies. The office shall play a role in the International Government Communication Forum in Sharjah by organizing workshops, dialogues and compiling the economic index.
Window and link
Mohammed Al Salmi, Head of the Research and Advisory Sector at TRENDS Research and Advisory, said that the Cairo Virtual Office falls in line with the spirit of contemporary technologies and the speed of modern communication, means. The Office shall act as a window and a link with a number of regional and global centers.
He added that the office will support the head office in Abu Dhabi with experts and researchers and form a link with think tanks in the African continent. The Cairo Office shall provide training and consulting services which constitute the bulk of the office work. Al Salmi explained that TRENDS is continuing to expand its research network and shall engage more partners. It has more than 200 researchers who collaborate with its various programs.
Expanding TRENDS’ Outreach
Awad Al-Breiki, Head of TRENDS Global Sector, said that the sector is working to expand TRENDS outreach. He indicated that TRENDS is intending to expand its partnerships and open new offices in South Africa, Asia and others. He explained that TRENDS Global shall activate initiatives, communications, partnerships and promote marketing.
Abdullah Al Hammadi, Director of Conferences Department at TRENDS, briefed the audience on TRENDS’ research partnerships and global participations. He explained that TRENDS has a busy schedule of events covering many fields.
Research arm of TRENDS
Dr. Fattouh Haikal, TRENDS Scientific Advisor, described the structure of the Cairo Virtual Office as the latest research arm through which TRENDS seeks to achieve its global vision.
He said that the expansion of TRENDS research scope highlighted the need for external offices to support the achievement of the Center’s ambitious plans, while reflecting the diversity of cultures in the Center’s programs.
Dr. Fattouh indicated that external offices would achieve several goals for TRENDS Research and Advisory, most notably expanding its global outreach, diversifying the scientific cultures and environments with which TRENDS deals. TRENDS shall increase and diversify its research base, strengthen external partnerships and allocate new financial resources for the Center through revenues from external offices. These offices shall conduct research and scientific consultations in the various fields and facilitate external events and conferences.
Global TRENDS
The Director of the TRENDS Office in Cairo, Dr. Ramadan Qarni, said that the idea of the office revolves around TRENDS global outreach. He indicated that the Center organizes events, discuss challenges and visions.
The Cairo office will play a key role in the field of training and consultative survives. Such studies will be conducted by international experts. The office shall act as a link between think tanks and research centers in Africa and TRENDS Center, stressing the significance of the African continent as a global player.
Enriching experience
Dr. Sami Bayoumi, Advisor at the Cairo Office, said that the Center’s experience is rich. TRENDS Research and Advisory was able to confirm its global presence in a number of international forums through active participation and new partnerships that played a pivotal and effective role in supporting research and scientific efforts.
He pointed out that TRENDS has strengthened the role of scientific research in regional and global forums.